Oplo. The relaunch of 1st Stop Group.

We are delighted to announce that we are relaunching our specialist consumer lending business as Oplo.

Since 2009 we have been providing loans to customers across the UK, building a trusted and respected business reflected by our Feefo Platinum Trust Service Award status.

We have grown significantly during our first 10 years trading as an alternative lender, helping hard working people borrow in a way that benefits them.

Our new Oplo brand is born of our firm belief that people’s potential is much more important than their past.

That’s why we take the time and effort to understand our customers more deeply than conventional lenders, looking at their character, not just their credit score.

And it’s why we do all we can to really power people’s potential, giving them the opportunity to work hard to make a better life for themselves and their loved ones.

The new brand is the first step in a number of new initiatives which will be launched over the coming months, each of which will enable our customers to unlock their potential so they can stop being held back by their past and start building a better future.

Commenting, Alex Mollart, Founder and CEO of Oplo said: “There are millions of hard working people in Britain whose potential is overlooked by traditional lenders. Everybody deserves the equal opportunity to change their lives for the better and our perfect blend of technology and people skills means Oplo can unlock people’s potential. Which is great for them, great for our business and great for the UK economy.”