“Lenders have a responsibility to do more than just provide finance” says Just Loans

Alternative Finance provider Just Loans has welcomed yesterday’s commitment from the British Business Bank to provide financial advice to businesses that need it.

Commenting on yesterday’s Treasury Select Committee evidence, which saw British Business Bank (BBB) CEO Keith Morgan talk about the BBB’s finance guide, John Davies, Director, Just Cash Flow PLC, said: “We have always believed that lenders have a responsibility to do more than just provide finance. Yesterday’s evidence highlights a trend we see in our business, which shows there is a significant gap in financial and business knowledge for those already in and those starting out in business.

John feels that it is the duty of the finance industry as a whole to support these early stage businesses.

During the evidence session the British Business Bank CEO also spoke about a new initiative they are launching, called Finance your Growth, to provide additional advice for businesses.