CCR Magazine

You are here  :Home arrow News arrow Consumer Credit News arrow Over 250,000 car buyers rank their car and financing satisfaction at 94.5/100
Contact Us Newsletter Signup RSS Feeds

Over 250,000 car buyers rank their car and financing satisfaction at 94.5/100 PDF Print E-mail
Tuesday, 13 March 2018
MotoNovo Finance is providing impressive evidence that its dealers are doing a measurably great job in helping their customers. Now, they are making their unique point-of-sale customer technology available to dealers who don’t currently use their digital signature process that has the satisfaction survey embedded into it and which is completed by a highly statistically significant 75% of all customers.  

Since launch, in August 215, 288,973 customers have completed MotoNovo’s digital customer satisfaction survey, assessing their dealer experience as 94.5/100. This highly impressive number feeds straight into dealer ratings used by to provide potential customers with confidence in a selected dealer. With all the research completed by past customers, it is a highly compelling picture.

Launched in August 2015 and recorded at the point of purchase, the customer satisfaction report has become well-established as part of MotoNovo Finance’s digital signature process. The system measures customer satisfaction during the car buying and financing experience to promote good customer outcomes; which is why these dealer specific reviews now also form an integral part of

Reflecting on the value to car buyers of this feedback tool, Phil Morgan Head of notes; “ is all about feel-good car buying, and the dealer rating tool is an integral part of the proposition. The feedback from other car buyers at dealership level on their car buying and financing experience provides an accurate and objective real-time view of what other buyers can expect. It is a vital part of the trust-building ethos behind the service.”

Now, access to the feedback tool is to be extended to those dealers who do not use the digital signature process. The newly launched provides an opportunity for customers signing manually to complete the survey on their mobile device. This will ensure that every customer has the opportunity to rate their dealer and buying experience with a simple SMS link to the review service sent by the supplying dealer to the customer’s mobile phone.

“When you look at the overall feedback provided by customers since 2015, the statistical significance of an overall satisfaction rating of 94.5/100 from over a quarter of a million customers is very impressive and provides arguably the widest dealer feedback mechanism in the market today. Dealers, car buyers tell us, are doing a great job overall,” concludes Morgan.

 Forums International Ltd

Forums International Ltd

 Attendance at your first meeting is free of charge, and please quote reference 'CCR2016' to receive the special 10% discount off of your first annual subscription.

Find out more here.

latest issue

CCR Cover

The latest edition of CCR Magazine, the leading editorial publication in the UK credit industry, is out.

Read the latest issue online

Consumer Sponsor

This Consumer Credit News section is currently available for sponsorship.

Please click here to contact us about our site sponsorship opportunities.


CCR is the premier magazine for consumer and credit professionals. It provides an independent voice to the industry, breaking major news stories and running in-depth features.

As a magazine, it works with and campaigns on behalf of the credit industry to promote its importance as a centre of potential profit and business development to the wider business world.

Subscribe to CCR Magazine

CCR World Magazine


Providing information and analysis for thousands of senior credit professionals worldwide, every quarter.

Find out more

GTS Media Ltd
81 Cambridge Road

Registered in England No: 05483197