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|Aptean Strengthens CRM Suite With Acquisition of CoreTrac|
|Thursday, 01 October 2015|
Aptean announced today the acquisition of CoreTrac, Inc., a leading provider of integrated customer relationship management ("CRM") and automated sales tracking solutions designed specifically for banks and credit unions in the United States. CoreTrac's CRM solution is used nationally by banks and credit unions of all sizes to elevate sales and services performance, while also enhancing growth within the communities they serve.
"Aptean continues to strengthen its offerings in the financial services sector from a solution and investment perspective," said Aptean CEO Kim Eaton. "The addition of CoreTrac into our suite of CRM solutions is a natural complement and expansion of Aptean's value to community, regional, national, and multinational banking institutions. We remain committed to providing innovative solutions to the financial services market."
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