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|Equifax urges consumers to be ‘identity-savvy’ as CIFAS reports identity fraud up 27% in Q1 2015|
|Wednesday, 27 May 2015|
As CIFAS, the UK’s fraud prevention service reports a 27% increase in identity fraud in the first quarter of 2015, credit information provider, Equifax, believes this highlights a continued lack of consumer understanding about how easy it is for fraudsters to get hold of the information they need. “Despite many organisations repeatedly warning consumers about the importance of being careful with how they use and share their personal data, it seems that some still make it pretty easy for the fraudsters”, said Lisa Hardstaff, Equifax credit information expert.
“The new data from CIFAS reported that over 80% of all identity fraud in the first three months of this year was attempted or perpetrated online, and our own research conducted last year highlighted how the internet is providing the perfect hunting ground for the fraudsters. Over 70% of people responding to our research said they answer surveys or enter competitions in the street or online that require personal information such as date of birth; just under a quarter said they display both their date and place of birth on social media sites. And over a third (35%) said they couldn’t remember the last time they updated their privacy settings on social media. All of these actions leave a huge opportunity for savvy fraudsters.
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