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Commercial Credit News
|Equifax Touchstone solution helps protect structured products industry|
|Tuesday, 07 April 2015|
Equifax Investor Profiles, a solution from Equifax Touchstone, the business insights expert, helps structured product providers and advisers target the right type of investors. The recent FCA Thematic Review into the development and governance of structured products has highlighted that retail customers generally struggle to understand the complex features common to many structured products and frequently overestimate the potential returns available from them. The review also stated that some firms should do more to identify a clear target market during the initial product design phase.
Equifax Investor Profiles helps providers and advisory firms to better identify and understand target markets most likely to purchase structured products and therefore be more targeted in their sales and marketing approach. It also supports them in providing the evidence needed to help them comply with FCA requirements.
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