Hitachi helps struggling farmers with new finance product

Hitachi Capital Business Finance today announces the launch of its Inputs Finance product directly to British Farmers to help spread the cost of acquiring inputs and take control of their cash flow.

The product will enable agriculture businesses to finance inputs – from agricultural chemicals to fertiliser – with loans from £5,000-£500,000 and flexible repayment terms. Core to the offer is a fast payment service, approving loans in just days, underpinned by competitive financing terms.

The launch comes at a time when new research, commissioned by Hitachi Capital, found one in five (20%) small business owners in the agricultural sector say they struggle to prepare for seasonal changes, while two in five (41%) admit being kept awake by their concerns about unpredictable weather.

The research also found that agricultural businesses are twice as likely as the national average of small businesses to say cash flow is holding their business back (28% vs 14%). British farmers list volatile cash flow as one of the top three factors holding their businesses back, behind red tape (32%) and market uncertainty (31%).

Gavin Wraith-Carter, Managing Director at Hitachi Capital Business Finance commented: “For more than 30 years, Hitachi Capital has been working with the UK agricultural sector, helping a range of farmers realise their full growth potential. The unpredictable nature of a seasonal business has a massive impact on cash flow, and hinders the ability to plan for the long-term.

“Using a finance plan for input products helps to navigate through the peaks and troughs allowing rural businesses to better manage their income and expenditure . At Hitachi Capital, we understand the pressures that businesses in the agriculture sector face, and offer solutions that fit the distinct needs of our UK farmers.”