First 4 Bridging appoints Key Account Manager

First 4 Bridging (F4B) has appointed Sonia Mann as a Key Account Manager to cover the Midlands and surrounding areas.

Sonia joins F4B after holding the position of corporate director at Together. She previously spent 18 years at NatWest, worked at Santander UK and was client relations manager at the Royal Bank of Scotland.

Her wealth of experience in building and maintaining key relationships will allow the F4B brand to strengthen and broaden the support it provides to intermediaries and introducers. This appointment follows the recent addition of Erica Pearce as Head of Intermediary Relations. It also comes on the back of F4B expanding its operations via the opening of a Manchester-based intermediary support centre in October.

F4B’s presence across the UK has grown in recent years and the packager has established close working relationships with intermediaries, introducers, service providers and private lenders around the country to bolster its already extensive range of specialist lending solutions.

Donna Wells, Director at F4B, commented: “Sonia has a wealth of experience across financial services and her ability to connect with intermediaries will ensure that we provide the right level of support for our introducers across the Midlands and surrounding areas where she will focus her attention.

“This marks another important addition in our strategy to get even closer to our intermediary partners – where possible under current lockdown restrictions – and provide an additional level of specialist expertise out in the field.”